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From product-led growth to outcome-led growth.
AI is changing the product-led growth playbook. As products become easier to build and replicate, startups need to think beyond acquisition and activation - and focus on how they create sustained adoption, expansion and measurable customer outcomes.
Join Andrea Gallego, Zendesk's SVP of Field Engineering, and Tim Grace, MD Techstars, for a candid conversation about how AI companies can turn an initial product "magic moment" into lasting value.Â
